B2B Marketing/Digital Manager
Swanley Kent
£25k - £27k DOE
VR/03088J

Our client provides inventory management services within a specialised industry. They have over 80 franchised offices nationwide and have an opportunity for a Marketing/Digital Manager on a full time, permanent basis at their head office. Hybrid working is available - which is normally 3 days in the office and 2 days from home.

You will be responsible for driving the marketing function to increase lead generation for franchised offices and centrally via the website. This will include marketing audits, increasing local and national visibility via social media and PPC, website performance and budget management.
The role requires analysis, report building and utilising a range of technology solutions. Therefore, strong IT skills are required.
If you have marketing and/or digital experience, thoroughly enjoy getting stuck into all aspects of marketing and operational actions then this could be the perfect role for you.

Your duties will include:
• Manage the marketing budget
• Develop the digital marketing plan to deliver lead generation - including web, social media, PPC and E-marketing alongside digital partners
• Use effective marketing materials to launch new services
• Running and analysing relevant reports
• Promote the brand and develop innovative communication strategies and activities to build the brand name

Required
Strong customer focus
B2B marketing and/or digital experience
Strong IT skills
Ability to work independently

This is a fantastic opportunity for a marketing professional who likes a varied role to get stuck in with an established and successful company.